Analytics Events & Data

Events

Event	Description
`page_load_started`	Triggers when user arrives on the page where your Pley game is.
`game_load_started`	Triggers when user clicks start (or game automatically starts).
`pley_loaded`	Triggers once your game's loading-/splashscreen starts.
`game_load_failed`	Triggers if a crash occurs before `pley_loaded` has fired.
`game_user_interacted`	Triggers where implemented. (Read more)
`game_user_interacted`	Triggers where implemented. (Read more)
`game_user_engaged`	Triggers where implemented. (Read more)
`account_linked`	Triggers when Pley Connect successfully links a mobile user to a Pley user.
`purchase_started`	Triggers when a user initializes a purchase.
`purchase_completed`	Triggers when a user completes a purchase.*

Data (Properties)

purchase_completed

product_price_usd_converted provides gross revenue for purchase_completed events. This value is before payment merchant fees, currency conversion costs, or Pley revenue splits. The data provided is converted into USD, regardless of the transaction currency.