Analytics Events from Web Playable

Playable Events

Event	Description
`game_load_started`	Triggers when a player clicks 'start' or the game begins loading automatically.
`game_loaded`	Triggers when the initial loading is complete. Requires implementation (Read more)
`user_interacted`	Triggers when first player action is taken in-game. Requires implementation (Read more)
`user_engaged`	Triggers when the player progresses in-game. Requires implementation (Read more).
`purchase_started`	Triggers when a user initializes a purchase.
`purchase_completed`	Triggers when a user completes a purchase.
`account_linked`	Triggers when Pley Connect successfully links a mobile user to a Pley user.

Click here to jump the the properties of the web playable events.

Gameplay Events

These events are all optional and must be triggered using AnalyticsKit in the game code. If called from the Pley SDK AnalyticsKit, they'll be available on the game site for you to send to any analytics service (read more here).

Event	Description	Properties
`gameplay_analytics_initialized`	Triggered when you initialize AnalyticsKit, setting the basic user properties.	`username`, `level`, `application_version`, `custom_user_id`, custom[]
`gameplay_tutorial_advanced`	When the player advances a step in the tutorial.	`tutorial_step`
`gameplay_tutorial_completed`	When the player completes the tutorial.	-
`gameplay_tutorial_skipped`	When the player skips the tutorial.	-
`gameplay_level_advanced`	When the player advances a level (levels up or beats a mission, game dependent)	`level`
`gameplay_premium_spent`	When the player spends premium currency.	`name`, `amount`, `source`, `new_balance`
`gameplay_premium_gained`	When the player gains premium currency.	`name`, `amount`, `source`, `new_balance`
`gameplay_resource_spent`	When the player spends game currency.	`name`, `amount`, `source`, `new_balance`
`gameplay_resource_gained`	When the player gains game currency.	`name`, `amount`, `source`, `new_balance`
`gameplay_offer_shown`	When the player is shown an offer, deal, liveOps, or promotion.	`offer`
Custom Event	Set any game-specific custom event you need, and deliver it to your analytics services.	`name`,`parameters[]`

Click here to jump to the properties of gameplay analytics.

Event Properties (Playable)

All Playable API Events

user_id (string) provides user identification for all users on Pley. Can be used to look for individual users, or to be provided for attribution services. This property is accessible for all Playable API events.

email_sha256 (string) provides the user email in a hashed format, to be provided to attribution services for user identification. Note that only logged-in sessions have access to emails. This property is accessible for all Playable API events.

purchase_completed

amount_usd (number) provides gross revenue for purchase_completed events. This value is before payment merchant fees, currency conversion costs, or Pley revenue splits. The data provided is converted into USD, regardless of the transaction currency.

product_id (string) provides the ID for the purchased product, letting you identify which product is bought with which purchase. ID matches those found in the Game Manager.

product_name (string) provides the name for the purchased product, letting you identify which product is bought with which purchase. The name matches those found in the Game Manager for the time of purchase.

account_linked

trigger shows where the Pley Connect account linking was initialized by the user, once they complete the account linking. Read more about Pley Connect here. It can have multiple different values:

game_site, Pley Connect initialized from a button on your game site.
in_game, Pley Connect is initialized by a QR code popup triggered by an in-web-game button.
direct_link, Pley Connect is initialized by clicking a direct link to the QR code page.
prompt, Pley Connect initialized by a popup prompt during gameplay/loading.
settings, Pley Connect initialized through account settings.
connect_code, Pley Connect initialized through input code from pley.com/connect

Event Properties (Gameplay)

gameplay_analytics_initialized

username, the visible username of the player.
level, the current level of the player.
application_version, current game version.
custom_user_id, the game's unique identifier, useful for tracking users across different platforms with account linking.
currencies[], an array containing the player currencies of your game. Each currency in the array has a name, amount, and a premium boolean.

  gameplay_analytics_initialize: {
    custom_user_id?: string;
    level?: number;
    application_version?: string;
    username?: string;
    currencies?: Array<{
      name: string;
      amount: number;
      isPremium: boolean;
    }

Additionally, you can use SetUserProperty to set custom user properties unique to your game.

custom[], use SetUserProperty-methods in the Pley SDK to set additional user properties (reference)

gameplay_tutorial_advanced

tutorial_step, which tutorial step was just completed.

gameplay_tutorial_completed

No properties.

gameplay_tutorial_skipped

No properties.

gameplay_level_advanced

level, the level which the player just achieved.

gameplay_resource/premium_spent/gained

name, the name of the currency.
amount, how much was spent/gained.
source, what it was spent on/gained from.
new_balance, how much of the currency the player has now.

gameplay_offer_shown

offer, which offer was shown to the player.

Custom Events

name, the name of the custom event.
parameters[], the parameters/properties of the custom event.

Implementation Example

export interface Events {  
  event_name: Empty;  
  purchase_completed: {  
    amount_usd: string;  
  };  
}